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Ofcom questions safety checks on Instagram feature

6 October 2026 at 14:26

UK regulator Ofcom opened an investigation into Meta Platforms, assessing if the company failed to address the risks posed by its Instagram Instants offering before it launched.

The probe comes five months after the social media giant introduced Instants on Instagram, a feature where content is shared by users and disappears after it has been viewed once.

Ofcom explained it launched a formal investigation to establish if Meta failed to comply with its duties under the UK Online Safety Act by not conducting a suitable and sufficient illegal content risk assessment.

The regulator is also to assess if Meta completed a separate risk assessment for children before the launch.

Ofcom explained the UK Online Safety Act requires technology companies to assess and mitigate the risk of people encountering illegal content.

Platforms likely to be accessed by those under 18 years-old must also be assessed to mitigate the risk of exposure to certain types of harmful materials.

The regulator stated providers must update risk assessments before making any significant changes to the design or operation of their service.

George Lusty, director of enforcement at Ofcom, said its online safety laws are clear.

“This is a vital step that tech firms must take to protect their users. You wouldn’t launch a new car without testing it properly and it’s the same for online services.”

Ofcom will now gather evidence to determine if a breach has occurred.

In March, Ofcom warned technology companies they must apply minimum age rules with highly effective checks on their services or face possible enforcement action.

The post Ofcom questions safety checks on Instagram feature appeared first on Mobile World Live.

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