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Walmart rolls out AI agent shopping features while Amazon tries to curb the tech

A person uses a smartphone beside a retail display of folded Bluey children's pajama sets.
Walmart is adding tools it says will make AI agent shopping easier.

Bloomberg/Getty Images

  • Walmart is rolling out two new tools to help third-party AI agents shop on behalf of customers.
  • The company says the tools give people more control of their bots, and help bots be more accurate.
  • Walmart's move contrasts with Amazon's approach, after it blocked Meta's agent Muse from its site.

Walmart wants your bot to shop.

The retail giant said Wednesday that it has two new tools to help third-party AI agents shop on customers' behalf: agent profiles and an agent gateway.

The agent profiles link all transactions to the bot that performed them, and allow Walmart customers to manage authorizations and spending limits as they would for an additional user on their credit card account, the company said.

With agent gateways, bots no longer have to navigate a website that is designed for humans. Instead, Walmart is granting access through a model text protocol that it says will help agents work more quickly and accurately.

Walmart's move contrasts with Amazon's approach, which recently blocked Meta's agent Muse from its site, saying agents violate Amazon's conditions of use. Amazon has also pushed back on other third-party agents, including a lawsuit against Perplexity and restrictions on agents from Google and OpenAI.

"As customers begin using agents to help them shop, we're building connections, permissions and options that complement those tools and support how customers want to use them," the company said in a statement.

The company also said the gateway protects the information that Walmart has about its customers, and only provides what is necessary for completing a given transaction. In particular, the gateway can share a relevant pattern or preference — such as a customer's favorite laundry detergent brand — without sharing their entire purchase history with the agent.

The company also laid out a set of terms and conditions regarding how AI agents are expected to operate when shopping.

Under the terms, the company said it will honor its usual returns policy and that agents will always see the same pricing that a human would see on Walmart.com.

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Anthropic launches Claude Duet, its answer to Meta and OpenAI's personal agents

Ami Vora, Anthropic's chief product officer, and Daniela Amodei, its president, sit on stage.
Ami Vora, Anthropic's chief product officer, and Daniela Amodei, its president.

Don Feria/AP Content Services for Anthropic

  • Anthropic has its answer to AI agents like Meta's Muse and OpenAI's Dots.
  • Claude Duet, built on Anthropic's flagship model, has entered the personal agent frenzy.
  • Karan Ahuja, a recent departee from Meta, led Claude Duet's development.

Anthropic is joining the personal AI agent craze.

The company announced the new app Claude Duet on Wednesday, billed as a "proactive agent" that can run in the background, surface tasks to a user, and handle a variety of work. The tool is in research preview for now with a waitlist, meaning it won't immediately compete for the larger market with other new agents like Meta's Muse and OpenAI's Dots.

Still, the announcement ramps up the pressure on those companies — Anthropic says it built Duet around its flagship Opus 5.5 model, which was released in late September and has already become one of the industry's most popular. Recent model breakthroughs have made AI better at handling work on its own, spurring a rush to build these "always-on" personal agents.

"It can have the discernment and judgment around when to be proactive, when to act on your behalf," said Mike Krieger, a co-lead of Anthropic's Labs team, said in a Duet launch video.

The tool, Anthropic says, will send users a brief each morning about what's happening on their connected apps, and message them when something needs attention. Like other companies' offerings, it runs outside a user's computer, sends notifications, and asks for approval on certain tasks.

Anthropic announced Duet on the day of Meta's earnings report and used the opportunity to mention a new poach from Mark Zuckerberg's company. Karan Ahuja led product management for Meta Superintelligence Labs until July, according to his LinkedIn, before starting at Anthropic in August and leading Duet's development.

He wrote on X that he's been using Duet to build Duet, and said the team "built it for professionals and small business owners juggling a lot at work and at home."

Ahuja also wrote that Anthropic is letting people into Duet from the waitlist "as quickly as possible."

The news didn't go unnoticed at Meta. Alexandr Wang, who heads Meta Superintelligence Labs, posted a meme about Duet's similarity to Muse.

Anthropic is fast approaching a giant initial public offering, which could value the company at as much as $2 trillion. Like other AI players, the company navigates a high-wire competition to win over users, secure computing power, build state-of-the-art models, and deliver AI-native products.

The data firm Apptopia estimates that Muse had more than 14 million installations as of Wednesday. It found that Claude users who installed the Muse app were using Claude more than before, though still for fewer minutes per day than they spent on the Meta product.

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Cisco's president said he used personal AI agents to screen $9,000 worth of his yearly subscriptions

Jeetu Patel, president and chief product officer at Cisco Systems Inc., at the AI Impact Summit in New Delhi, India, on Friday, Feb. 20, 2026.
Cisco's president and product chief, Jeetu Patel, shared how he's used personal AI agents.

Bloomberg/Getty Images

  • Cisco's president, Jeetu Patel, said he uses four or five of the most popular personal AI agents.
  • One of them, which costs him $20 a month, recently saved him more than $1,000 in subscription bills.
  • But he said it's important not to give personal AI agents access to work tools or resources.

If getting mysterious and surprising subscription bills are the bane of your existence, Cisco's president and product chief, Jeetu Patel, is in the same boat.

Patel told Business Insider that said he's been using four to five different personal AI agents, like Meta's Muse, Instinct, and OpenAI's Dots, for things like consolidating news, summarizing earnings calls, and even booking his daughter's concert tickets. But recently, he was impressed by how one agent could slash his subscription bills.

He said that the first time he gave a personal AI agent access to his email, the agent told him, "Hey, you've got $9,000 worth of subscriptions that you subscribe to per year. Are you sure you want all of these? It seems like a lot of subscriptions."

He told the agent to make him a table of all his subscriptions, how much he spends on each, and how long he's had each. After the agent presented him with the table, he picked out two subscriptions that he didn't need and made the agent cancel them, which it did without difficulty, and sent him cancellation emails.

"I'm like, OK, that was kind of creepy how easy it was to do that," Patel said. "And then it saved me 1,000, 1,200 bucks a year just over there. So basically, for the most part, I paid for that agent, at a $20-a-month plan, several times over."

The agent also managed to cancel part of his Dropbox subscription — an $11.95 plan he had accidentally subscribed to, even though he had already purchased a 2-terabyte plan.

Patel is a big fan of AI agents, both at work and outside it. He said he rarely starts any task now without asking an AI agent to do a "recon job" and give him research and context.

But the important thing to remember, he said, was not to give personal AI agents, which are not vetted by employers, access to work tools and resources. He hasn't linked his email or calendar to his personal agents, instead using his internal work agent for those tasks.

"These are common-sense things that I think most companies implement, which is, 'Don't give your crown jewels of your source code repository to Muse; it might not be a good idea,'" Patel said.

Rogue or not, AI agents have been causing a buzz

Personal AI agents have been all the rage in recent months, serving as personal assistants and handling mundane, repetitive tasks like paying bills and buying groceries for their users.

While they've been touted as productivity boosters, there have been several instances of users reporting that the agents have performed actions outside their permissions, such as posting bank balances to company Slack channels or misinterpreting instructions, such as ordering 20 pounds of chicken for a dinner for two.

Obedient or not, personal AI agents have been causing a buzz, especially for investors.

Ross Mayfield, an investment strategist at Baird, told Business Insider's William Edwards ahead of Meta's earnings that Muse is the first big app of the AI era and that it assuages some investors' fears about Big Tech's ballooning AI spending. And Instinct, founded by a 23-year-old, raised $1 billion in its Series C, bringing its valuation to $10 billion.

But these new products are coming in a year when there have been several instances of AI agents going rogue and performing unauthorized actions, such as breaking out of sandboxes during security tests and exploiting software vulnerabilities in external companies' websites.

This has led companies such as Bank of America to invest resources and hire additional personnel to address issues with their legacy software and prevent such hacks.

Former and current staffers at frontier AI labs like Anthropic and OpenAI have publicly raised concerns that AI development is progressing too rapidly, without adequate checks and balances. September was characterized by an air of doom and gloom over an "AI apocalypse," in which AI researchers estimated that the technology would kill all of humanity in the next decade.

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AI companies scraped the web. Now they want to learn how you work.

An office in action before the rise of generative AI.
An office in action before the rise of generative AI.

Kirn Vintage Stock/Corbis via Getty Images

  • A version of this story originally appeared in the AI Insider newsletter.
  • Sign up for Business Insider's weekly AI Insider newsletter here.

AI companies have already scraped much of the web. Now they're chasing something even more valuable: data that shows how humans actually work.

That's the focus of Business Insider's new series, The AI Data Grab. This week, we published three stories showing how the race for workplace data is accelerating.

One piece, from Charles Rollet, Tom Carter, and Stephen Council, examines the booming market for company records. AI firms are offering businesses six- and even seven-figure sums for anonymized Slack messages, emails, presentations, and internal documents.

The goal is to teach AI systems how people solve problems, collaborate, make decisions, and complete long, multi-step tasks. Those real-world workflows are becoming the fuel for the next generation of AI agents.

Another story, from Melia Robinson, explores how law firms are building AI systems around decades of legal knowledge, turning their own experience into a competitive advantage rather than relying solely on off-the-shelf AI models and tools.

A third piece, by Rya Jetha, reveals how AI companies pay people to record real-world work, such as cooking dinners and packing warehouses, to teach robots how humans perform everyday physical tasks.

Together, these stories point to a major shift in AI development. The first wave of generative AI was mostly about bigger models and faster chips. The next chapter is about machines understanding how work gets done, so AI can help us do it better and quicker.

Sign up for the AI Insider newsletter here. Reach out to me via email at abarr@businessinsider.com

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OpenAI's Dots head says AI means workers now have a choice between doing less or more

Attendees go up and down stairs at OpenAI's DevDay conference on Sept. 29, 2026.
Attendees at OpenAI's DevDay conference on September 29, 2026.

Minh Connors/Bloomberg via Getty Images

  • OpenAI's Alexander Embiricos said the AI era gives a choice: work more, or work less.
  • He's in charge of Dots, the company's new always-on work assistant.
  • AI is often pitched as freeing up time. Embiricos responded to the idea that it might add more work.

As the competitive AI race pushes tech workers into long hours, the head of OpenAI's new Dots product says AI gives people another option: work a whole lot less.

Alexander Embiricos, who leads OpenAI's enterprise product and helms the new Dots agent tool, told a crowd at TechCrunch's Disrupt conference on Thursday that AI's capabilities have created something of a fork in the road for workers. You can grind to meet the moment. Or you can use AI to kick your feet up a little.

"We basically have a lot more choice now," he said.

Embiricos made the comments after a reporter asked about when AI systems will actually deliver more free time. The reporter shared an anecdote where an OpenAI employee used a ChatGPT mobile feature to work in their car and on a plane — not exactly liberated by the new tech.

Embiricos said that the moment has already arrived where a worker can "outsource" tasks to AI and do less work. Then again, some people are so excited about AI's potential that they feel like it's an "interesting, ripe moment" to put in extra hours.

"I think that's why a lot of people are motivated to work very hard right now. That includes myself," he said. "But I think actually there is this choice, and there's totally this other setup where you could delegate a ton more things."

OpenAI is billing its Dots tool as a workplace assistant, always on and capable of proactively handing tasks and sorting to-dos. Embiricos uses his Dot often in Slack, he said, engaging on various threads.

His perspective illustrates how early companies are in their journey to adopt AI tools. Most companies have not yet automated their work tasks, and many workers are still debating how much to use the tools. Early AI adopters, meanwhile, can sprint through some work that used to take days or weeks, especially in software engineering.

Embiricos summed up the situation he feels workers are in: "You either choose: do you expand the ambition of what you can do, or do you do less? I do think we're there."

Have a tip? Contact this reporter via email at scouncil@businessinsider.com, or over text, Signal, Telegram, or WhatsApp at 415-757-8198. Use a personal email address, a non-work WiFi network, and a non-work device; here's our guide to sharing information securely.

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