Barcelona se mueve a su propio ritmo. Las prisas de quienes cruzan Plaça Catalunya camino del trabajo conviven con las terrazas, los comercios y el constante ir y venir de visitantes. En esa actividad cotidiana, la tecnología ocupa un lugar cada vez más importante: nos acompaña al desplazarnos por la ciudad, facilita las tareas de casa, nos mantiene conectados y transforma nuestra manera de disfrutar del tiempo libre. Pero ante tantas novedades, no siempre resulta fácil saber qué dispositivos o soluciones encajan realmente con nuestras necesidades.
Durante siglos fueron mucho más que un elemento arquitectónico. Sirvieron para vigilar fronteras, proclamar el poder de sus dueños, proteger riquezas codiciadas o resistir guerras que cambiaron el rumbo de reinos enteros. Algunas nacieron para la defensa; otras, para exhibir el prestigio y la influencia de las familias que las levantaron. Hoy siguen dominando horizontes y perfiles urbanos, convertidas en los hitos más reconocibles de algunos de los destinos históricos más fascinantes de España.
John Berger spent a meaningful portion of his life thinking, with precision and care, about how to look at the world—an effort he detailed in numerous essays and books, among them Ways of Seeing and About Looking. “Reading them, you often feel you’re standing next to him in the museum or even looking through his eyes at a painting or a sculpture,” writes A.O. Scott. “You pay attention to his attention.” Scott, an attentive reader himself, brings Berger’s lifelong project into our famously distractable era; his consideration of Berger is a primer for observation and study, a gentle nudge to focus, lest we lose sight of something essential.
Right now, we’re in the midst of an attention crisis, individually and collectively snared in an infinite scroll of disruption and distraction. Berger saw this crisis coming and foresaw its consequences. In 1978, writing about photography and its impact on the modern world, he argued that the dominance of images “creates an eternal present of immediate expectation: Memory ceases to be necessary or desirable. With the loss of memory, the continuities of meaning and judgment are also lost to us.” That diagnosis seems even truer today, as the functions of remembering, judging and interpreting are increasingly offloaded from human minds and communities into the ether of social media feeds and artificial intelligence. We’re in danger of forgetting how to look.
Os impactos da instabilidade geopolítica, da inteligência artificial (IA), do acesso ao financiamento e da internacionalização nas pequenas e médias empresas (PME) portuguesas vão estar em debate na quarta edição do Fórum PME Magazine, marcada para 28 de outubro, no Taguspark, em Oeiras.
Subordinado ao tema “PME 2026: Estratégia, poder e capital num mundo instável”, o encontro reunirá empresários, gestores e especialistas para discutir os principais desafios que as PME enfrentam num contexto de rápida transformação económica e tecnológica.
A sessão de abertura estará a cargo do economista e ex-ministro da Economia Manuel Caldeira Cabral, que defenderá a necessidade de as empresas se adaptarem à inovação tecnológica. Citado em comunicado, o responsável considera que “não incorporar a inovação e a tecnologia significa morrer”.
O programa está estruturado em quatro áreas temáticas. A primeira será dedicada ao novo mapa do poder económico e contará, entre outros intervenientes, com o ex-ministro da Economia e do Mar António Costa Silva.
A inteligência artificial será outro dos temas centrais do fórum, com um painel dedicado ao modo como as PME podem transformar esta tecnologia numa vantagem competitiva, abordando questões como talento, dados, automação e eficiência operacional. Entre os participantes estarão representantes da Tekever, Five Credit e Konica Minolta Portugal.
O acesso ao capital e às formas de financiamento empresarial estará igualmente em discussão, num debate que contará com a participação da presidente executiva da Mota-Engil Next, Sílvia Mota, e de representantes da Granter, Grupo Your e Start PME.
A internacionalização encerrará o programa principal, com um painel centrado nos desafios da expansão para mercados externos e na gestão do risco reputacional, reunindo responsáveis da Delta Cafés, Feel Group e ION.
O evento inclui ainda uma área expositiva com cerca de 30 empresas, iniciativas de ‘networking’ e uma plataforma digital de gamificação para os participantes.
Citado na mesma nota, o diretor-geral da PME Magazine, Daniel Marques, afirmou que o objetivo do encontro é disponibilizar aos empresários “ferramentas práticas para decidir melhor”, através da partilha de experiências de gestores, investidores e especialistas.
O fórum acolherá também os Prémios PME Pitch, destinados a startups e microempresas em fase inicial, cujo projeto vencedor receberá um prémio de 5.000 euros, e terminará com a entrega dos Prémios Social CEO, que distinguem líderes digitais em Portugal.
O encerramento assinalará ainda os 10 anos da PME Magazine com um ‘cocktail’ de networking entre participantes.
For Boston Magazine, Kara Baskin explores a growing subculture of tweens and teens who don’t feel entirely human. Some identify as one animal, like a cat or a dog; others identify with multiple animals. One kid Baskin speaks to, Sol, says she “doesn’t summon the animals, but rather they come and go on their own schedule.” These young people call themselves therians (distinct from furries, who are fans of anthropomorphic animal characters). Baskin provides a fascinating glimpse into a world where adolescents can express themselves and explore their identities.
Bafflement is the baseline condition of raising kids right now. The adolescent quest for self-discovery is timeless—but today’s parents experimented in ways that were analog: new hairstyles, inscrutable music, beer snuck in the woods. Their own parents might not have liked it, but they could at least relate.
Now the landscape of adolescent discovery is literally foreign, thanks to social media, which has turbocharged once-obscure subcultures like the furry fandom—and, at its rarer edge, therianthropy—and redefined what “fringe” even means. Even if a kid is the only therian at school, she can find 400 more people just like her online. That’s one of the biggest challenges for parents in the algorithm age: The world your kid actually lives in is one you can’t enter. It touches the fear in every parent, therian kid or not: What happens when our kids inhabit a world we don’t understand, with idols we don’t recognize?
Il 2013 era un altro mondo rispetto al 2026. C’era grande entusiasmo, energia travolgente, percezione che le cose sarebbero inevitabilmente migliorate. Era una lettura ottimista, quando ancora aveva un senso dirsi ottimisti, perché cominciavano già a vedersi i segni di stanchezza dell’Occidente satollo, una diversa percezione delle ingiustizie economiche, e le prime manifestazioni del bipopulismo di destra e di sinistra che hanno caratterizzato gli anni successivi (con il nostro paese, come al solito, Silicon Valley del populismo e precursore di ogni tipo di demagogia politica).
Nel 2013, uno dei giganti del rock britannico, Johnny Marr che degli Smiths è stato l’anima musicale, scrisse una bella canzone che interpretai subito come un manifesto politico ed esistenziale, quasi un corollario pop all’idea favolosa ma sempre più sbiadita, già allora, della fine della storia per sopravvenuta e inesorabile vittoria del modello liberal-democratico.
La canzone s’intitolava European Me, “Io europeo”, e aveva un testo sufficientemente criptico da essermi preso la libertà di interpretarlo e farlo mio, soprattutto dopo aver ascoltato il primo verso: «Now there is no turning back».
Erano gli anni in cui le picconate al modello democratico-tecnologico che cominciavano a smantellare la nostra civiltà non potevano farci dire altro che «non si può tornare indietro» (ricordate L’alba di Lorenzo Cherubini?).
No, non si poteva tornare indietro, eppure andando molto avanti siamo anche andati molto indietro su parecchie cose, e in questo 2026 che si va a chiudere il bilancio finale sui passi avanti e sui passi indietro è ancora prematuro.
Qualche settimana fa, Johnny Marr ha pubblicato un nuovo disco intitolato The Age of Everything, “L’epoca del tutto”. Marr in fondo scrive soltanto canzonette, ma anche questa volta le ho interpretate come fotografie perfettamente a fuoco del presente e della società sovraccarica e sovrastimolata dal cambiamento, fiaccata dall’abbondanza di informazioni, stimoli, emozioni, suscettibilità.
Cambia tutto, tutto è disponibile, tutto arriva in tempo reale. Tutto sempre più velocemente della nostra capacità psicologica e spirituale di adattarci. Siamo cotti dall’eccesso di cambiamento.
Nel presentare l’album, Marr ha invitato però a considerare il cambiamento anche come una possibilità: «La tecnologia ha generato nella nostra cultura una sensazione di sovraccarico, ma se la si guarda da un’altra prospettiva può anche emergere la sensazione che tutto sia possibile». Ecco, il “cambia tutto” della cover story di Etc guarda il mondo da questa prospettiva lungimirante: bisogna soltanto mettersi comodi, farsi coccolare dalla matericità della rivista, farsi ammaliare dal design delle pagine, e leggere gli articoli per cercare ancora una volta nuove possibilità.
***
Il nuovo numero de Linkiesta Etc sarà disponibile su Linkiesta Storeda lunedì 19 ottobre, e nelle edicole selezionate di Milano e Roma, negli aeroporti e nelle stazioni di tutta Italia a partire da giovedì 22 ottobre.
For The New York Times Magazine, Blair Braverman tells the story of Steffen Skjottelvik, a 29-year-old Norwegian man who attempted a multi-year trek across the wilderness of Canada. Despite danger in the form of wolves and polar bears and trail hardships like bug swarms of biblical proportions, Skjottelvik revelled in a life of adventure on the land with his dogs.
Togo, a malamute, pulled himself from the river on Aug. 15, 2025. His saddlebag pack was soaked through and weighed him down, and mud stuck to his paws in heavy clods. The bank was nearly vertical, overgrown with stunted willows, but he found a narrow ramp up. His pack caught on a root; he chewed through a strap and left it behind. At the top, he curled up, looking back on the river, which was wide and brown. It smelled like seaweed. Like the barren coast of Canada’s remote Hudson Bay, which he and Steffen had been walking for 300 miles. All those polar bears and storms.
Togo would wait for Steffen right here, among the horsetails and ferns. They had been inseparable for almost a decade, since Togo was a tiny pup — sharing their fish and caribou meat, sleeping together on a caribou hide at night. Togo knew Steffen would climb from the river and sit beside him, and they would rest their heads on each other, the way they liked to do. Steffen always came
At first she told no one. Not her twin sister. Not her mother. Not even her father the scientist.
Six-year-old Jenna Smith knew better than to pee when she was in the bath. But on that night in 1992, in her family’s home in Iowa City, the water felt so comfortable against her skin that she didn’t want to get out of the tub. It seemed like such a small thing. Who would know?
Seconds later the water around her waist turned reddish pink. Blood? It had to be. Jenna wondered if she’d hurt herself. “I was six years old sitting in a bathtub, watching a few seconds of my world stop making sense,” she would recall years later.
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She kept the blood a secret because she didn’t want to admit that she’d peed in the bath. But when it was still in her urine the next time she used the toilet, she went to her mother. Concerned, her mom called her dad, Richard Smith, and he took Jenna to the emergency room.
Richard was an ear, nose, and throat doctor in the University of Iowa’s school of medicine, a researcher who would become one of the world’s authorities on the genetics of hearing loss. His wife, Lynne Lanning, had worked as both a lawyer and a nurse. They had four young children: twins Jenna and Jessica, who were identical, and two boys, Luke and Rion.
At the ER, doctors ran tests on Jenna, but they couldn’t identify the cause of the blood. In the days that followed the bleeding intensified. At her parents’ urging, Jenna collected samples of her urine in Dixie cups for further testing. The doctors remained stumped, however, and after a while Jenna found the whole thing more annoying than worrisome.
The uncertainty was much harder on her parents. It wasn’t that doctors were misdiagnosing their daughter; they were unable to diagnose her at all. “It was horrible,” Richard said. “Imagine seeing your child and you know something is wrong, and you know the doctors treating her have no clue what to do.” Richard called a pediatric nephrologist he knew in Houston, where the family had lived previously. The nephrologist listed several conditions that could be causing the bleeding and said that, to determine which was to blame, Jenna’s parents should take her to Cincinnati Children’s Hospital Medical Center.
In July 1992, Richard, Lynne, and Jenna drove nearly 500 miles to get answers. Doctors in Cincinnati diagnosed Jenna with dense deposit disease, a condition in which proteins clog and damage the kidneys, leading to renal failure in many patients. There was no cure.
The hospital couldn’t tell the family much else—no one could. The disease was exceedingly rare, afflicting between one and three people in a million. Back home, Richard and Lynne spent hours inside the University of Iowa’s quiet medical library, poring over papers in search of information about their daughter’s illness. They could find no evidence that anyone was actively studying the condition.
Although many Americans—roughly one in ten—suffer from a rare disease, the experience can be lonely. Friends and relatives don’t understand the unique miseries such illnesses impose on daily life. Few doctors are likely to have encountered them before. And because there aren’t many patients, drug companies usually don’t invest in research for treatments.
Richard and Lynne feared that their daughter’s life might be tragically brief. Sometimes the mention of weddings would sink Lynne into melancholy; she couldn’t bring herself to watch the movie Father of the Bride. Richard agonized over what to do. His training compelled him to seek answers, but he wanted to be Jenna’s father, not the scientist charged with curing her. He kept his research focused on hearing loss. At first, anyway.
Stories of scientific discovery almost always celebrate individual researchers, consigning the contributions of loved ones, communities, and colleagues to footnotes. There are exceptions―the teams that built the first atomic bomb and deciphered the human genome, for instance. Science also has its share of famous families. Marie and Pierre Curie, along with their daughter Irène and her husband, Frédéric, won five Nobel Prizes between them for discoveries related to radioactivity. For the most part, however, the history of scientific progress has been mythologized as a succession of brilliant, driven individuals—often men—who chose the lab over the dinner table and competition over collaboration.
Some scientists have embraced the role of maverick. “You have to worry about your own work and ignore what everyone else is doing,” the physicist and Nobel laureate Richard Feynman is said to have told a colleague. The decades-long pursuit of a treatment for Jenna’s disease followed a very different path. There was no single hero, no lone scientist seeking glory. The biomedical quest required the efforts of a family and their neighbors in Iowa City, and the work of scientists around the globe. Together they changed an obscure area of medicine.
Richard and Lynne met in 1977, when both were working at Memorial Hermann-Texas Medical Center in Houston—she as a nurse, he as a medical intern. He noticed a run in her nylons and was smitten by her smile. She liked his down-to-earth manner and intelligence, his humor and kindness. They were working in the hospital’s burn unit when he asked her out.
The couple married in 1981, and except for two years in England, they remained in Houston until 1990. That December they moved to Iowa City, where Richard had a job waiting for him leading the pediatric otolaryngology division and running a research lab at the University of Iowa’s medical school. They had been there only a year when Jenna got sick.
Richard and Lynne learned that their daughter’s disease was caused by a malfunction in her complement system. Believed to have evolved long before other parts of our immune infrastructure, the complement system sends proteins to battle foreign invaders. Unlike antibodies, these proteins are not tailored to fight a specific virus or bacteria, but they kick into gear faster when a threat is detected. In people with Jenna’s condition, the complement system is like a runaway train: Proteins become overstimulated and then accumulate in the glomeruli, tiny filters the kidneys use to clear waste from blood.
Blood in the urine is one symptom of the disease. Others include swelling, high blood pressure, inflammation, and fatigue. When Jenna was in the first grade, her body struggled to make growth hormones. Her production of red blood cells slowed, and she grew increasingly tired. During rehearsals for The Nutcracker ballet around Christmas 1993, she’d finish her part and then lie down backstage, completely spent.
Doctors put her on a heavy dose of the steroid prednisone and on blood-pressure medication. The prednisone caused her body to retain water. She woke up each morning with her eyes swollen shut, then waited in bed until the swelling receded. She couldn’t fit into her clothes or shoes. She wore flip-flops and roomy jumpers Lynne sewed for her.
As twins, Jenna and Jessica had always been close. They played together, made up songs and dance moves, explored the woods near their home, and enjoyed pranking friends and family members. “She made a lot of things feel not so heavy,” Jenna said of her sister. Still, she sometimes thought that Jessica “got off scot-free” by not having dense deposit disease. Neither girl liked feeling different from the other. (Years later, Jessica would be diagnosed with type-1 diabetes; Jenna would not.)
The changes to Jenna’s appearance meant the girls were no longer identical. Once, according to Lynne, when a boy at school said that Jenna couldn’t be a twin anymore because of how she looked, Jessica slugged him. Lynne recalled sitting in the principal’s office, politely listening to a lecture—this is not the way we resolve things!—but understanding why Jessica had lashed out. Nothing was so frightening to her daughters as the idea that they’d stop being twins.
About half of those afflicted with Jenna’s disease progressed to kidney failure within a decade of diagnosis; it took her less than a year. She made it through the last day of first grade. Then, as other children departed for summer camp, she went to a clinic. While her classmates practiced archery and did arts and crafts, she learned about the catheter doctors would surgically insert in her body. Through that tube, a machine would pump fluid into her abdomen, where her peritoneum—her abdominal lining—would take over the filtering function kidneys usually perform.
She would take the peritoneal dialysis machine home with her and use it every day for the foreseeable future, possibly for the rest of her life. When a nurse tried to take Lynne aside to show her how to operate it, Jenna stopped her. “I’m the patient,” the seven-year-old insisted. “I’m learning how to run the machine.”
In such moments, Lynne was surprised at the strength she drew from her daughter. She needed it. Her grief could leave her feeling drained. One day she found herself crying into the soil as she gardened.
But Lynne and Richard were determined that sadness would not define their lives. For a long time, they didn’t have a TV in their house—they wanted the family to talk when they were together, and for the children to build forts, learn to sew, be creative. They had painting nights, creating portraits of one another. There were cooking contests, too. Richard and Lynne made sure to spend one-on-one time with each kid. Richard traveled with Luke to Japan, with Rion to the Grand Canyon, with Jessica to Italy, and with Jenna to England. Lynne took trips with the children to Brazil, England, and Guatemala. There were themed birthday celebrations: a James Bond party for Richard, where everyone was armed with Nerf guns, and one for Lynne where Richard dressed as the artist Bob Ross and the guests painted “happy little clouds.” Richard coached the kids’ hockey and soccer teams. He built harps and lyres from scratch, and Lynne played them.
Every day, Richard left for work at 5 a.m., while the children were still in bed. He returned around six at night. The family joked that they could hear him coming from half a mile away in his rust-bucket Isuzu Trooper with the bad muffler and a hole in the passenger footwell. When he wasn’t seeing patients or in surgery, Richard was in the lab. On Saturdays, Luke would go there with him. Sometimes the other kids joined. They liked to refill the communal candy jars and visit the mice used in experiments.
It seemed a wonder to the lab’s staff that Richard squeezed so much into a day. When they began using email to communicate, they received messages from him time-stamped three or four in the morning. “Why don’t you sleep sometime?” a colleague replied once. Indeed, Richard slept little. At night his mind kept running through the mysteries of his daughter’s disease.
Richard had read that it took 10,000 hours—the equivalent of working full-time for about five years—to achieve expertise in a subject. He believed it. In 1995, he began flying to conferences about kidney disease, where he talked to the few doctors who cared for patients like Jenna. Medicine was getting no closer to finding a treatment.
That year the owner of a ranch where Richard and Lynne’s children took riding lessons offered to host a fundraiser for kidney disease research. The family organized Dressage in the Heartland, which featured riding events, fiddle music, and bowls of chili. After raising upwards of $10,000 for the National Kidney Foundation, they held the event again the following year. There are hundreds of kidney ailments, however, and the foundation didn’t allow the money the family raised to be earmarked for the research of dense deposit disease. (The foundation said it now allows monetary gifts to be dedicated to specific conditions.)
Richard and Lynne ran into more disappointment during a visit to the University of Minnesota in early 1997. A specialist they consulted was blunt. “Nobody is looking at this disease,” he told them. “And barring something unforeseen, nothing will be done in the next twenty years.”
It was a four-and-a-half-hour drive back to Iowa City. In the car, Lynne brought up what the doctor had said. Maybe they would have to be that unforeseen something.
A few years ago, Sebastian Barry—whose collected literary works, drawn from family history and lore, offer “a loser’s history of 20th-century Ireland”—announced that the final novel in his series would tackle the relationship between his parents. “The declaration seemed to set the table for a feast of disclosure,” writes Giles Harvey, who spoke with Barry for more than a year as the novel took shape. But the feast never arrived. The “career-spanning profile” Harvey once suggested to Barry becomes a study of abuse, memory, and revelation—one Barry’s forte, and now, perhaps, his greatest struggle.
Barry and I corresponded for the next year and a half, during which the novel appeared to be on course. Then, in July of last year, he sent me a surprising email. Something had happened in the time since his father died, Barry explained. “Where there was once a great need to proclaim aloud,” he wrote — neglecting to specify just what it was he’d felt the need to proclaim — Barry now found himself in a different state of mind. “A matter I thought so urgent and in need of saying” had come to seem better served by a “strange new beneficent silence.”
In this tense, riveting first-person excerpt from his new book This Cursed Beautiful Land: A Russian Story, Evan Gershkovich recounts the harrowing months he spent as a prisoner in Russia, leading up to his eventual release in a complex, multi-country prisoner exchange. Even in the darkness, Gershkovich offers rays of light: care packages from friends, letters by the hundred, and a cautiously blossoming love with a friend in Berlin. We may know the ending, but the details of these days reveal what it takes to get there.
A few hours after my arrival, I heard a cart rolling down the hallway. A guard opened a kormushka — a feeder window in the door about the size of a human head. A man in a chef’s uniform filled my bowl with porridge, placed a piece of rancid-smelling boiled fish on my plate and gave me some weak tea. The reality of my new surroundings slammed into me.
Thoughts ricocheted inside my head. Earlier in the day I’d had a comforting one: they’ve taken me for a swap, I told myself. That’s all this is.
Now, curled up on the bed in my 12ft by 8ft cell, knees pulled to my chest, I thought, what if the FSB really does think I’m a spy and wants to make an example out of me? Maybe they don’t want to swap me at all. Maybe I really will spend 20 years here.
Adam Castillo, a former president of the American Chamber of Commerce in Myanmar who had lobbied for sanctions relief in exchange for US, was released in recent days after spending over three months in detention. In the same week, Time magazine’s Charlie Campbell sat down with Senior General Min Aung Hlaing in Naypyitaw. The coup […]
For Orion Magazine, Seth Kaplan writes of turning to his tomato plants as a way to decompress after a long day at work. In this brief but beautiful essay, he revels in the tactile pleasures of trimming leaves and pinching suckers, of tending beings that make no demands.
The tomatoes do not have opinions, or so I tell myself, though it is mostly a lie. For they do lean toward the sun and then, perversely, away from it. They sulk when I overwater and they sulk when I forget, and they have firm convictions about how much attention is too much. But whatever they want, they show me plainly. A leaning plant wants turning. A pale, unhappy one wants trimming. A bushy one wants care. There is no tone in it—no door slamming or softly clicking shut upstairs, no message that says fine in a way that is clearly not fine. When a tomato is unhappy with me, it tells me in a language I can actually answer. And it does tell me. Skip a few days—a work trip, a long weekend, some obligation that drags me out of the side yard—and they turn unruly, almost insolent.
J.B. MacKinnon files a remarkable dispatch from among the members of the so-called Ostrich Army, who convened last fall in British Columbia to protest the planned culling of 300 or so birds following an H5N1 outbreak. The plight of the birds and the various claims made in their defense—that their antibodies could yield a cure for bird flu or COVID-19, for instance—are intriguing enough on their own. But it’s MacKinnon’s study of the Ostrich Army itself that helps this story take flight (even if the subjects at its center cannot). As helicopters pass overhead and a suspected kill pen mysteriously catches fire, suspicion mounts among the troops, and interpretations diverge. A genuinely surprising portrait of a loose, wayward movement, delivered with peak dramatic tension.
This was the Ostrich Army way: every event called for interpretation, an attempt to see through to hidden endgames. “One thing with black magic,” one camper would later say to me, “is they tell you what they’re going to do before they do it.” And so, at first light, when firefighters had won the day and the smoke cleared to reveal the ostrich flock still standing, the sight didn’t lead to any reconsideration of the night’s theories of clandestine slaughter. The Army simply moved on, hoping to make better sense of the next move, or the one after that. The birds really could die this day.
“I don’t understand enjoying something without caring about it,” Andre Agassi tells Lizzy Goodman midway through her thoughtful character study. Goodman shadows the former tennis great as he tries to get comfortable in his pickleball years, detailing the dynamic interplay of Agassi’s moods: Fun Andre, Philosopher Andre, Dark Andre. Many of the best athlete profiles extend the narrative of a legend beyond the court, making more complicated human meaning once a subject has set the game aside. Here, Goodman and Agassi achieve a gratifying volley, the journalist turning over the athlete’s challenging interiority and sending it back to him to consider.
The made-for-TV version of the Andre 2.0 story might go something like this: A retired, middle-aged tennis great takes up a goofily named, hugely popular new sport and is finally able to exorcise the demons that haunted him throughout his tennis career. This seemed to be the story Agassi was beginning to tell after the watch event, as he sat on an ottoman at the bar of his hotel, holding a dry Belvedere martini with extra olives. He talked about his love of pickle, how it challenged him mentally, how suited his body felt to its movements. He shifted around in his seat, trying to keep his perpetually embattled back from seizing up. “I was on a tennis court today,” he said. “What the [expletive] was I doing on a tennis court?”
But it became apparent, over the months that followed, that it would take more than a new sport to resolve the central question that all three of Agassi’s personas have been wrestling with for a long, long time. He summarized it, wryly, as he ordered another cocktail: “Why do I end up doing so many things that I actually don’t want to do?”
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In 1792 Paris, a “north-going astronomer,” Jean-Baptiste-Joseph Delambre, set forth for Dunkerque, France, while a “south-going astronomer,” Pierre-François-André Méchain, made his way to Barcelona, Spain. As leaders of the meridian expedition, their modest ambition was to measure the world. They would use a new measure to be called the meter. “The meter would be eternal because it had been taken from the earth, which was itself eternal. And the meter would belong equally to all the people of the world, just as the earth belonged equally to them all.”
We start with our bodies, measuring height and weight and life. We want to know what health is, what beauty and pain and performance look like. We weigh our brains for intelligence, ability, sickness, happiness. We fight about race and politics, sex and money, images and words. We stalk the planet, its history and geography, biology and chemistry. We wrestle with space-time, its mathematics and paradoxes. We have no idea what to do about consciousness. And then there’s the small matter of love. We are obsessed and we cannot stop.
At its heart, measurement is a utopian undertaking, one that aims to make perfect sense of the world. But at every turn, it runs up against the real world, and every so often, our understanding of reality itself. We know that the act of measuring changes what is measured. Might it be changing us measurers, too?
Welcome to a reading list about measurement—not only as techne, art or craft, but as episteme, knowledge, its conquests and collapses, and what it really gives and takes away.
“In 1730, the influential physician Bernard Mandeville recalled a patient asking his doctor whether he was tired of hearing ‘so tedious a Tale’ of pain. His physician gently murmured: ‘Your Story is so diverting that I take abundance of delight in it, and your Ingenious way of telling it, gives me a greater insight into your Distemper, than you imagine.’” Now if you can get a doctor to listen to you for five undistracted minutes, count yourself lucky. Joanna Bourke takes stock of pain and its vocabulary for Aeon: “Our Anaesthetic Times.”
Indian kids tended to be small, curious, energetic as babies, growing up lean, active, rudely healthy. (I use the past tense because I’m not sure whether this is as true now as it was when I was little.) And yet, our parents thought us skinny and tried to feed us all the time. Was that a normal parental thing for the times, and if not, where did they get the idea that something needed to be fixed?
Universal standards have a way of making us feel competent and good, like, get your blood pressure down to 120/80 and you’ll be all right. But as Singh, a Harvard-trained anthropologist, points out: “Pretending that differences don’t exist doesn’t make them disappear; it only drives practitioners to rely on flawed intuitions.”
Citing case after case of medical benchmarks—too little, too much, too sideways—across the world, Singh calls for a system altogether more nuanced and considerate than the current “myth of the universal patient”—something that won’t cause actual harm, something that will help us see the real humans behind the data.
When my daughter was ten-and-a-half months old, she qualified as “wasted,” which unicef describes as “the most immediate, visible and life-threatening form of malnutrition.” My wife and I had been trying hard to keep her weight up, and the classification felt like a pronouncement of failure. Her birth weight had been on the lower end of the scale but nothing alarming: six pounds, two ounces. She appeared as a dot on a chart in which colored curves traced optimal growth; fifteenth percentile, we were told. She took well to breast-feeding and, within a month, had jumped to the twentieth percentile, then to the twenty-sixth. We proudly anticipated that her numbers would steadily climb. Then she fell behind again. At four months, she was in the twelfth percentile. At nine-and-a-half, she was below the fifth.
Our pediatrician was worried. Ease off the lentils and vegetable smoothies, we were warned; we needed to get more calories into our babe. Ghee, peanut butter—we were to drench her food in these and other fats and wash them down with breast milk and formula. And that’s what we did. When we came back a month later, though, we learned that she had dropped further—and crossed into “wasted” territory.
“There are two kinds of people in the world: people who think there are two kinds of people in the world and people who don’t.” Science or self-help? Louis Menand assesses “society’s people-sorting operations” for The New Yorker: “What Personality Tests Really Deliver.”
Have you ever taken an IQ test? How about an aptitude test for studies or a psychometric test for work? How about an online quiz?
“You were supposed to be there already. Didn’t the tests show you had a head start?” Svoboda, labelled a “gifted” child in the ’80s and dealing with its fallout in her adult life, unpacks the deeply problematic, yet starry, history of testing. She looks at Stanford-Binet, Army Alpha, SAT, and others—all ways to measure human potential. Intelligence and aptitude tests, “binary stars circling in the same orbit,” Svoboda says, seem to be asking and answering: Who deserves a chance, and who doesn’t? Who is worthy, and who isn’t?
For the American psychologist Lewis Terman, who devised the Stanford-Binet IQ test, the birth of a gifted child was like the birth of a star. In the name of illuminating what he saw as a void, Terman sought out the stars that burned brightest. “The school has no more important task than to foster the development of the mentally gifted,” the researcher at Stanford University in California told attendees at a meeting in San Francisco. “Our chances of survival . . . may well depend upon the discovery and utilisation of highly superior abilities of every kind.” To further this mission, Terman urged hundreds of children all over California to sit for his newly developed intelligence test in the 1920s. Intending to prove his theory that high IQs predicted life success, he sorted the highest scorers into a group of 1,521 children (called his “Termites”) that he would follow and document throughout their lives.
“Why Netflix looks like that.” Will Tavlin investigates what goes on behind the scenes at the streaming behemoth for n+1: “Casual Viewing.”
In hydraulics, pumping high-pressure fluid into a well causes rock to crack and oil and gas to come pouring in. This is called fracturing, or fracking. Burnett, a Princeton historian of science and part of a scholar-artist-activist collective called Friends of Attention, has adapted this term to refer to an insidious property of the attention economy. “Fracking eyeballs” refers to applying psychological and advertising techniques under pressure to bait and extract monetary value from human attention. (I don’t know how they live with this mental image all the time, though.)
This essay, opening at a 1925 Harlem shop window with a “puzzling totem face” and crammed with historical anecdote and detail, comes from the magazine’s Issue 04: Measurement. Do check out the whole issue: “How do you measure seeing god? Does testing vaccines need to take so long? Outlining poverty. Asking better questions. The origins of the ad economy. Can we really say how smart AIs are? Domestic violence during lockdown. Sex, drugs, and colonoscopies. Our most pedantic issue yet.”
See also Burnett’s Public Domain Review essay, “Cybernetic Attention,” where he pursues the “pre-history of the laboratory research that has relentlessly worked to slice and dice the attentional powers of human beings.”
In Nixon’s earliest experiments, he would hide in an observation booth, accompanied by a metronome beating half seconds, and then watch closely as two ads were revealed to a seated subject. Ticking his pencil along the rungs of a fascinating little ladder-pad with each beat of the metronome (marking the left side when the eyes were to the left; marking the right side when the eyes were to the right), Nixon created a graphical record of the subject’s visual encounter with the two stimuli.
If you were advertising a car, was it better to show a picture of a car, or of a pretty woman? If one was selling shirt collars, was it better to do so under the headline “Murder!” or the headline “Quality Shirt Collars”? To make a long story short (and to skip over the proto-pataphysical techniques by which Nixon established what we might call a “science of irrelevancy”), Nixon found that “irrelevant illustrations do attract more attention and hold interest longer than do relevant ones.” Which is to say: systematically doing violence to sense raised revenue. This could be proven in his laboratory. Would it be wrong to say that we live, in many respects, in the world evolved from that finding?
“Correlation, one of the most used and least understood concepts in statistics, is easy to mistake for causation because it was made that way intentionally; it’s precisely because of its potential to be misunderstood that it remains so popular. . . . The eugenics movement was built out of correlations.” Read about its history and current state of affairs in this Los Angeles Review of Books essay by Aubrey Clayton for the Legacies of Eugenics series: “The ‘Correlation’ Between Statistics and Eugenics.”
In 1901, Scotland Yard started using fingerprints to solve crime. They weren’t the pioneers. Sherlock Holmes had gotten there first in The Sign of Four, already examining under his magnifying glass, in 1890, what appeared to Dr. Watson as “mere shapeless smudges of dust.” While the fictional Holmes was publishing his fictional monographs in fictional journals, “gentleman scientist” (self-funded and without institutional affiliations) Francis Galton was working on the same thing for real. The era was primed for this kind of work across disciplines and professions—finding and interpreting “clues unnoticed by others.”
And while Holmes was trying to catch bad guys, Galton came up with a malign plan. What if you could use fingerprints as “tiny fossil records, providing evidence of the genealogy, personality, criminality, and perhaps even destiny of individuals and groups”? No more varicolored bad guys, only “a political program of selective breeding to improve, in his view, the human race.”
Empire, race, and “science”—eugenics.
In 1888, a reporter from the Pall Mall Gazette paid a visit to Galton’s Anthropometric Laboratory in London, where instruments developed by Galton measured the physical and mental characteristics—from keenness of hearing to breathing power—of over 10,000 people. The resulting article, titled “A Morning With the Anthropometric Detectives,” described Galton’s laboratory as a world of “order and precision, and tests of the nicest accuracy.” “Dumb though they are,” Galton told the reporter, “what splendid detectives our instruments might prove.” “Splendid detectives!” the reporter exclaimed, “I am not, I hope, in a department of the Criminal Investigation Department, unconsciously yielding convincing proofs of personal identity with some scoundrel hitherto unhung.”
The comparison to detection in the article’s title is no accident: the scientific development of medical and anthropometric instruments like Galton’s coincided with the rise of the detective novel, a genre which, in the words of the literary scholar Ronald Thomas, was “preoccupied with the professional monitoring and identification of bodies.” Fears of mistaken identity and unconscious slips were crystallized in the literature of detection but emerged from a broad range of hermeneutic practices across the era, at a time in which those in power considered the borders of empire and boundaries of racial identity to be insecure.
“Experiments that test physics and philosophy as ‘a single whole’ may be our only route to surefire knowledge about the universe.” Seeing as the lines between them have already been “blurred beyond repair,” here’s another essay by Amanda Gefter for Quanta Magazine: “‘Metaphysical Experiments’ Probe Our Hidden Assumptions About Reality.”
“What happens when you get to the end of things?” This was the question that had held John Wheeler in thrall all his life. A student of Niels Bohr and friend of Albert Einstein who counted Richard Feynman among his own students, Wheeler was a rare soul—a below-the-radar legend, a “physicist’s physicist” who really wanted physics for the people. And throughout his storied career, he kept journals.
We learned in school that gravity is a force that pulls objects together.
Einstein’s theory of general relativity came along and said, well, it’s actually that matter and energy can curve space-time, and that curving is gravity. Wheeler wondered, what if gravity could act on itself, endlessly contorting space-time, and that was what matter itself was . . . warped space-time? But reality had a problem. “The fabric of space-time, at its smallest scales, was loosely woven, chewed by moths, too flimsy to bear the weight of the world. Yet here is the universe. It must be made of something.” What?
A clue: At the end of Alder’s meter book, he quotes Protagoras, a pre-Socratic philosopher: “Man is the measure of all things.”
It dawned on Wheeler that when space and time went, taking the rest of physics with them, there was something left. “With law going and chaos arriving, one principle remains,” Wheeler wrote. “The quantum principle.” Quantum mechanics, he wrote, “destroys the concept of the world as ‘sitting out there,’ with the observer safely separated from it by a 20 centimeter slab of plate glass. Even to observe so miniscule an object as an electron, he must shatter the glass. He must reach in. . . . The universe will never afterwards be the same. To describe what has happened, one has to cross out that old word ‘observer’ and put in its place the new word ‘participator.’ In some strange sense the universe is a participatory universe.”
It was officially the wildest idea he’d had yet. A universe made not of matter, not of space-time, not of stuff at all, but of our choices. It wasn’t what he’d hoped to find; the physics had led him there. He’d pried up space-time, peered beneath, and found himself staring, to his bewilderment, at a mirror. “One finds himself in desperation asking if the structure, rather than terminating in some smallest object or in some most basic field, or going on and on, does not lead back in the end to the observer.”
“The hard problem of consciousness is a distraction from the real one.” For a clearer picture of the fundamentals according to Seth, read his earlier essay for Aeon: “The Real Problem.”
Decades ago, the philosopher David Chalmers came up with a distinction that has since become a popular touchstone in consciousness circles—the easy problem vs. the hard problem. The “easy problem” deals with the physical brain and how its functions and processes create perception, cognition, behavior, etc. The “hard problem” is why such phenomena should be connected to internal, subjective consciousness in the first place. This “explanatory gap” takes a scientific problem into the realm of philosophy. In the sidenote essay, Seth sidesteps the hard problem for what he calls the “real problem”—accounting for “the properties of consciousness in terms of biological mechanisms.” Measuring consciousness, in effect.
In the 10 years that separate the two essays, much has happened, the main event being the astonishing evolution of artificial intelligence. And now we have an unreal problem. In this Berggruen Prize-winning essay, the neuroscientist discusses the possibility of consciousness in AI. But as he says: “The future history of AI is not yet written.”
Intelligence and consciousness are different things. Intelligence is mainly about doing: solving a crossword puzzle, assembling some furniture, navigating a tricky family situation, walking to the shop—all involve intelligent behavior of some kind. A useful general definition of intelligence is the ability to achieve complex goals by flexible means. There are many other definitions out there, but they all emphasize the functional capacities of a system: the ability to transform inputs into outputs, to get things done.
Consciousness, in contrast to intelligence, is mostly about being. Half a century ago, the philosopher Thomas Nagel famously offered that “an organism has conscious mental states if and only if there is something it is like to be that organism.” Consciousness is the difference between normal wakefulness and the oblivion of deep general anesthesia. It is the experiential aspect of brain function and especially of perception: the colors, shapes, tastes, emotions, thoughts and more, that give our lives texture and meaning. The blueness of the sky on a clear day. The bitter tang and headrush of your first coffee.
“In the space between the hands-on, physical reality of experimental science and the structured narratives fit for printed journals, sits a special genre of scientific writing: lab notebooks. They are the closest witness to ‘science in the making.’” Ulkar Aghayeva writes a lavishly illustrated essay for Asimov Press: “A Brief History of Lab Notebooks.”
Chiang points to two sources of inspiration in his story note: “The Electric Ant,” a Philip K. Dick story in which a man visits a doctor, only to be told that he’s a robot, and proceeds to open himself up to look at his own inner workings, and The Emperor’s New Mind, a book by mathematician Roger Penrose, in which a chapter discusses the concept of entropy. He’s struck by Penrose’s notion that we’re “consuming order and generating disorder,” and that we, given the laws of thermodynamics, “live by increasing the disorder of the universe.”
In a young world of mechanical beings where “death is uncommon,” an anatomist performs exquisite auto-dissection—an extreme act of analysis to discover what sustains life and what, therefore, can end it in a “fatal equilibrium.”
This Hugo and Locus-winning story reminds me, in its ending, of something Ursula K. Le Guin says in The Language of the Night: “Only the individual can get up and go to the window, and draw back the curtains, and look out into the dark. Sometimes it takes considerable courage to do that. When you open curtains you don’t know what may be out there in the night. Maybe starlight; maybe dragons; maybe the secret police. Maybe the grace of God; maybe the horror of death. They’re all there. For all of us.”
At first the other anatomists did not believe me when I told them what I had discovered, but in the months that followed my initial auto-dissection, more and more of them became convinced. More examinations of people’s brains were performed, more measurements of atmospheric pressure were taken, and the results were all found to confirm my claims. The background air pressure of our universe was indeed increasing, and slowing our thoughts as a result.
There was widespread panic in the days after the truth first became widely known, as people contemplated for the first time the idea that death was inevitable. Many called for the strict curtailment of activities in order to minimize the thickening of our atmosphere; accusations of wasted air escalated into furious brawls and, in some districts, deaths. It was the shame of having caused these deaths, together with the reminder that it would be many centuries yet before our atmosphere’s pressure became equal to that of the reservoir underground, that caused the panic to subside. We are not sure precisely how many centuries it will take; additional measurements and calculations are being performed and debated. In the meantime, there is much discussion over how we should spend the time that remains to us.
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